In 1902, Harris Weinstock, a well-known businessman of Sacramento, California, provided the University of California with a fund to support an annual public lecture on the morals of trade, on behalf of his wife Barbara. Weinstock summed up his reasons for this decision in an article he wrote after the first lecture was delivered in 1904: “Thus, hope is in the air and there is a better and cleaner day in store for all destined to spend their lives in commercial pursuits. The thing to do at this hour is to accelerate the movement and to bring this hoped for day as near to our own as possible. The California University lectureship on the moral of trade is a small effort in that direction.”